Wednesday, February 7, 2007

The President's 20 in 10 Inititiative

In his 2007 State of the Union address president Bush announced his 20 in 10 initiative. Meaning that the US will reduce gasoline use by 20% in ten years. The media is underplaying this initiative. An Oxford Analytical article on used such glowing adjectives as mild, modest and slightly. The article also mentioned safety valves in mandated vehicle fuel efficiencies legislation that congress may use if required.

Many in the media seem to forget that a president can only rally the entrepreneurial troops so to speak. Governmental mandates that are not obtainable should have safety valve to be used, but only if required to prevent economic chaos. It is doubtful that any of these safety valves will have to be used.

Economic conditions are near perfect for implementation of the 20 in 10 initiative. Oil price and availability concerns are driving alternate energy technologies and alternate energy vehicle design. Both are poised to fill the energy gaps. Because of the much greater fuel efficiency of the hydrogen fuel cell Detroit should have no problem meeting the average vehicle fuel efficiency standards mandated by the 20 in 10 initiative.

The ball though is in the American people’s court. Will those with adequate financial resources by these vehicles? What is wrong with a huge SUV that gets 35 miles per gallon using clean hydrogen fuel? The American people have to embrace the potential of the initiative rather than question the source. If political gamesmanship attempts to underplay the potential, the game players may suffer.

As the Oxford Analytical article mentioned, bio-fuels are only a part of the energy puzzle. Other options are required and will always be required. The President’s energy policies have generated interest in alternate fuel implementation and will generate more. Before the State of the Union speech Wal-Mart submitted a request for proposals for 100MW solar power systems to be designed for their stores. Perhaps a little more positive reporting could serve to stimulate more interest in our nation becoming energy independent in a much shorter time frame.

There is common ground in the goal to obtain energy independence. While many on the green side may belittle 20 in 10 is too little too late, that is not necessarily the case. Do you want to risk the energy future of this nation by perverting the message to kill the messenger?

The 20 in 10 initiative is intended to inspire entrepreneurs and investors. Focusing on the common goal and working as a determined nation to achieve that goal is the task at hand. Many in the national community need to remove their blinders and look at all the available options. They are there, they are real and with a unified effort they are obtainable. Talk to American farmers that are already branching out to wind power farms.

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